Creation of an Idendity Design for for the annual exhibition of BTK Berlin – with artworks including photography, graphic design, illustration and game design. The idea was to come up with a flexible system, which represents a playfulness between artworks, signage and typography.
ART DIRECTION: Volker Pook
The typographic system is refering to 2D Type in a 3D context. The letters can easily be changed in different angles to create a roomy feeling. This way of treating type is applied for different needs, such as logo, anouncements, signage etc.
Catalogue of the exhibtion
To refer to the space of the exhibiton space the typography is put into the corners on web, catalogue and other applications.
